Ethics Under Forbes Travel Guide Standards
How honesty, privacy, fairness, and accountability map to FTG service classifications and star outcomes.
Forbes Travel Guide does not publish a separate “ethics chapter,” but ethical behavior is embedded in the objective standards inspectors apply — especially Courtesy & Manners, Technical Execution, and Graciousness.
Where ethics shows up in evaluation
1. **Honesty of product** — rates, views, room types, amenities, and hours must match reality (verbal + digital).
2. **Billing integrity** — accurate charges; invitation to review the folio; no hidden surprises.
3. **Privacy** — room numbers, VIP status, itineraries, and medical/dietary data protected.
4. **Discretion** — no internal blame, staffing complaints, or guest gossip in the guest bubble.
5. **Respect for belongings** — housekeeping and engineering do not mishandle personal items.
6. **Fairness** — every guest receives polished, professional service without discrimination.
7. **Safety first** — wellbeing overrides convenience, photo ops, or schedule pressure.
Star impact
Privacy fails, overpromising, and public blame are high-visibility service misses. They can keep a property out of Five-Star (≥90%) and threaten Four-Star (≥82%) even when product design is strong.
Mr C Coconut Grove principle
Italian-inspired hospitality is warm and personal — never invasive, never transactional, never dishonest.
Internal training aid for Mr C Coconut Grove. Official ratings are awarded solely by Forbes Travel Guide.